Liquor Business Plan

Liquor Business Plan-47
COMPETITIVE ADVANTAGE Our competitive advantage over our competitors is our unique services which include the sale of cheaper, but high quality liquor, wine, beverages etc.

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The local TV and radio will not be left out as we go all out to drive the message of our unparalleled services.

AVAILABLE PAYMENT OPTIONS At our liquor stores, we intend to embrace clients from diverse backgrounds who might have different preferences on how they pay for services.

Among a few of these are organic brews, Hebrew beers, Martinis, bud light lime, wines, spirits etc PRODUCT SALES FORECAST From the date of commencement of business, we have a three year sales forecast that will see a huge jump in our revenues.

This of course discounts any major economic change.

proud owner of a liquor license and a terrific selection of craft beers, pinot noirs and small batch bourbons….among many other standard liquor store offerings. I fully expected a counter-offer that wasn’t sufficiently attractive, allowing me to walk away and go back to business as usual. Retail liquor, at least in Colorado, is a fascinating business. The quantities of categories, brands, flavors, price points and size variations are mind-numbing. Liquor distribution is heavily regulated in Colorado with a 3-tier system composed of manufacturers, distributors and retailers; each tier has its own set of rules and requires its own special license with an application paperwork trail that only a lawyer could love.

So, any self-respecting liquor store should have various sizes of Jack Daniels on the shelf, right? She’s paid a decent salary providing a reasonably comfortable living in Pueblo. It’s not lucrative but I’m willing to bet we pay better than comparable positions at local grocery or convenience stores. We did a good bit of business around the holidays and customer traffic is steady. This business is not designed for an “absentee” owner because after payroll and inventory replenishment there’s not much left over.

Being a retail liquor store, the products on sale will include a variety of brands including assorted alcoholic wines.

This will be driven by a professional and friendly customer service that will make customer satisfaction a top priority.

TARGET MARKET At Exquisite Liquors LLC, we already have a target market of clients who we intend to serve and treat with hospitality.

These cut across a wide segment of society; from the military, to sportsmen and women, tourists, college students among other segments of the society.


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