If you are starting a non-profit, a business plan might be the furthest thing from your mind.
After all, by definition, you are not trying to make money or capitalize on market trends.
The first page should describe your non-profit’s mission and purpose, summarize your market analysis that proves an identifiable need, and explain how your non-profit will meet that need. This section elaborates on the market analysis that you touched on in the executive summary.
This section provides more detailed information on exactly what your non-profit organization does. Explain the issues that made you decide to start a non-profit.
Your operations plan explains how you will meet the goals detailed earlier in your business plan.
Everyday short-term processes are the day to day tasks involved in running your non-profit, from selling products and services to serving your target market’s identified needs.Describe your team and board members’ backgrounds and expertise. Explain the different levels of management, financial sponsors, and other key players.Draw an organizational chart that shows the different chains of command, and estimate your current and future staffing needs. Summarize your past and future Cash Flow Statements, Balance Sheets, and Income Statements.Although you are not trying to make a profit, a financial plan is a crucial part of your business plan. Describe your fundraising plans, and identify gaps in your funding.Provide a clear explanation of how excess funds will be distributed amongst your various projects.Expert Hub’s award-winning team of Staff Writers deliver unique, insightful and curated content from successful business leaders, authors and subject matter experts.This highly-experienced team understands the information that business readers are looking for, what’s unique and impactful, and how to distil key ideas into actionable insights.Base your marketing plan on the four P’s: Product, Price, Place, and Promotion.Your Product section includes every item, service, or program you provide. Place is your physical location, web presence, and third party distribution channels.Research those issues in detail to determine how many people are affected, who they are, where they live, and how your non-profit will reach them.A non-profit must have a strong marketing plan in order to reach its targeted customers.